The logo of Project Multi-Media Contest delivers the concepts of Motion, Unity, Diversity, Sustainability, Differentiation, and Vision.
• Motion
“We see in order to move; we move in order to see” ― William Gibson"
Artwork may include actual motion; that is, the artwork itself moves in some way. Or it may incorporate the illusion of, or implied evolution, progress, action, displacement, distance, velocity, acceleration, time, speed.
The movement of circles in this logo, Implies Movement or Motion, which can be suggested visually in a variety of ways; Here, imaginary directional line; repetition; position and size of objects represent a symbolic movement.
• Unity
“We are each other's harvest; we are each other's business; we are each other's magnitude and bond.” ― Gwendolyn Brooks"
Unity is the root of art that gives an artwork a perception of “integrity".
Once a year, this event brings all individuals together from all over the world to illustrate harmony or concord in accordance with a mutual purpose of challenging themselves in the Global Project Multimedia Contest.
• Diversity
“All the diversity, all the charm, and all the beauty of life are made up of light and shade.” ― Leo Tolstoy"
Borders will be broken, and limitations will be wiped-out with diversity.
The logo includes a broad spectrum of concepts regarding diversity: projects, knowledge areas, industries, organizational cultures, ideas, …
• Sustainability
“We are living on this planet as if we had another one to go to.”–Terry Swearingen, Winner of Goldman Environmental Prize in 1997
Sustainability is about how organizations manage financial, social and environmental risks to ensure their business can continue to operate, regardless of obstacles such as resource shortages, environmental disasters, and social and political events. It also relates to green practices and business continuity planning, as well as stakeholder engagement (PMI-library).
Green in this logo is a symbol of sustainability particularly sustainable projects, and its importance in the modern era is illustrated.
• Differentiation
“The world doesn't celebrate your similarity but your difference” ―Bernard Kelvin Clive
Differentiation strategy is one of the most important marketing strategies in today’s business environment with so many brands and so many varieties of products; it becomes tough but ultimately essential to differentiate the brand from the competition.
In this competition, we seek into the differential submitted work by considering criteria such as unique visionary and innovation
•Vision
“Vision without action is merely a dream. Action without vision passes the time. Vision with action can change the world.” ―Joel A. Barker
A vision is a picture that links a project with personal and corporate energy and values. Project teams with a clear and compelling vision not only perform better but yield a high return on corporate and personal investment. Successful visioning requires the commitment to service.
The components of the logo indicate project vision vividly.
The fish was sacred to the Greco-Roman mythology, where it held the symbolic meaning of change and
transformation. Fish carry various symbolic meanings: environment and nature, eternity, creativity, perseverance and endeavor, UNITY, empathy, and wisdom, and knowledge. In other words, the concepts of Project management such as knowledge management, time management, risk management, teamwork, and SUSTAINABILITY are tangible in the symbol of fish.
Going upstream, against the current fortify human being’s Innovation and dynamism would be realized with DIFFERENTIATION.
This icon is inspired by the triangular body of fish and emphasizes on the MOTION as well as competition objectives including a broad spectrum of multimedia artworks such as photography, short movie, animation, etc.
The circle is a universal figure with great meaning. It depicts the notions of oneness, wholeness, original maturity, the Self, the infinite, eternity, timelessness. The colorful circles depict a variety of projects which would be defined with any SCOPE, COMPLEXITY, SIZE, and DIVERSITY regardless of industry or market segmentation they are in.
Crescent, an abstract form inspired by the camera lens which fortifies the concepts of VISION and ...!
As behalf of IPMA and IranPMA, we invite all individuals, project-based organizations, photographers, and professional to join this contest and photo festival and play an active role in the projects, particularly, project documentation through photography, filmmaking, animation, and visualization.